This marks the latest step in the Polestar brand journey, while the Polestar 1 continues its first public appearance at the ongoing 2018 Geneva International Motor Show.
Along with the opening of the pre-order process, a new car configuration tool allows prospective customers to visualise their Polestar 1 before placing their pre-order.
“With over 7,000 people interested in owning a Polestar 1 since its reveal, we are extremely encouraged by the passion shown for our product. We will now take the next steps towards delivering this beautiful car to our first customers,” says Thomas Ingenlath, Chief Executive Officer of Polestar.
The pre-order process involves a fully-refundable €2,500 ($2,500; 20,000RMB) deposit, which serves as a placeholder in the queue for a Polestar 1. Pre-ordering is now available in the following 18 countries: China, United States, Sweden, Germany, Norway, the Netherlands, Denmark, Finland, the United Kingdom, Spain, France, Portugal, Poland, Italy, Austria, Switzerland, Belgium and Canada.
The Polestar 1 is an Electric Performance Hybrid GT coupé which produces 600 horsepower and 1,000 Nm of torque, while offering 150 km of pure electric driving range – the longest of any hybrid car in the world.