A design with dynamic elegance and the latest high end technologies: Audi is presenting the new prologue Avant show car at the Geneva Motor Show,
which gives another glimpse into the future of Audi design just four months after the premium manufacturer showed its visionary Audi prologue coupé concept at the LA Auto Show.
The Audi prologue Avant combines dynamics, form and function in a perfect synthesis. It brings progressive technology, lightweight construction and permanent all-wheel drive quattro together. The large five-door car with its stretched roof and extremely flat D-pillars combines power and flowing elegance, and its design reflects these Audi quattro genes.
At a glance, the new show car can be recognised to be an Audi – with its athletic build, taut surfaces and sharp edges. The Audi prologue Avant picks up on the tradition of the extraordinary design and space concepts, for example, of the proto Avant from 1982, and re-interprets this design. With a length of 5.11 metres, a wheelbase of 3.04 metres, a width of 1.97 metres and a height of 1.4 metres, the Audi prologue Avant is a little larger than the two-door coupé Audi prologue. Four individual seats, four doors and a large tailgate round off the concept.
The Singleframe grille organically integrated into the car body dominates the show car’s low front. It is positioned lower and is designed much wider than in current production models. Its cross ribs made from brushed aluminium present a new variant of the e-tron look, providing a closed visual appearance. Towards the sides, they are slightly bent and forked.
The headlamps underline the character of the show car – lightweight, dynamic and elegant. Shaped like wide, flat wedges, the headlamps are located with their tips above the Singleframe. They present the high-resolution Matrix Laser technology – the latest light innovation by Audi opens up new opportunities in design and technology. The light is decomposed into a high number of tiny pixels, resulting in virtually unlimited distribution possibilities.
The upper and side edges of the characteristic air inlets are accentuated using additional light guides which in combination with daytime driving light give the Audi prologue Avant a new light signature.
The side view of the show car conveys an athletic effect, conveyed by extremely flat D-pillars. Its proportions emphasise the front and the rear wheel alike – and give an indication of the Audi quattro genes.
The wide, folded-out shoulders above the four wheels are inspired by the “blisters” of the Audi proto quattro dating back to the eighties. However, they were not just added on top with separate contours but have been smoothly integrated into the architecture. The shoulders swing smoothly over the wheels. The front shoulder carries on the edge of the bonnet, thus making it appear even longer. The long rear door emphasises the luxury class character of the show car.
The wheel houses are strongly vaulting out and carry wide wheel mirrors, thus visually reducing the metal volume of the flanks. They surround the mighty 22-inch wheels carrying size 285/30 tyres. Their five arms with the edged, sharp-angled spokes present a further development of today’s rotor design.
The dark blue paintcoat in fusion blue underlines the elegance of the show car in a subtle way. The outside rear-view mirrors are small sculptures made from aluminium, the window channel strips unostentatiously integrate the sensor surfaces towards the door opening. As soon as the driver touches the illuminated surfaces, electric motors will open the handle-less doors.
A frame made from polished and matt aluminium surrounds the side windows. The rear wings of the show car accommodate the charge socket for electric charging on the left side, the fuel filler flap for diesel fuel on the right side. By the press of a button in the interior, the cover flaps will open electrically, retracting into the body.
The flowing rear moving in strongly on the side is one of the most attractive views of the show car. The flatly arranged D-pillars sweep elegantly into the rear body shoulder which forms the edge of the luggage compartment lid and surrounds the entire rear section. The rear section itself is leaning forward in the direction of travel like a yacht – pushing off the car before it even starts moving.
The rear lamp strip runs across the full width of the car, thus combining the LED rear lamps. They consist of 3D glass which has a sculptural effect. At their bottom end, the rear light draws a wavy contour. Deep inside the lamps lies the brake light – when it becomes active, it appears to approach the viewer. The different design levels and the change between two-dimensional and three-dimensional effects give the rear lamps an entirely new dynamic.
As a logical continuation of the side sills, a distinctive apron completes the rear section towards the bottom. On either side it integrates flat horizontally split openings with a wedge-shaped cut. The exhaust gas of the TDI engine comes out through the upper openings, and the struts immediately below are evocative of the Singleframe grille – this solution symbolises the e-tron concept of the show car: combustion engine and electric motor in one car.
The luxurious interior is kept in dark shades. Here as well, the show car offers a new experience: The straight-lined architecture forms one whole with its display and control concept. The consistent front of the dashboard is composed of three touch displays. Moreover, the driver and up to three passengers can establish a digital communication via two OLED-displays made from organic LEDs. The extremely slim, detachable OLED displays in the rear – a spin-off of the Audi tablet from the new Audi Q7 – provide passengers with on-demand information and entertainment.
The spacious interior of the Audi prologue Avant has the character of a luxurious lounge. Sinewy taut, calmly flowing lines and slender geometric bodies convey a feeling of expanse, lightness and tranquility. The long centre console with its pass-through also appears to hover, as do the slender front seats, whose rails are mounted on the tunnel and side sills.
The instrument panel stretches horizontally from one side to the other, thus creating a wide impression in the interior. It lowers itself towards the driver and the co-driver on two levels. The upper level, like a roof, lies over the Audi virtual cockpit future and the wide air vents. It forms part of the wrap‑around encompassing the interior and luggage compartment like a horizon.
Both rear passengers can enjoy individual seats with a spacious ambience.
All of the interior details demonstrate Audi’s high-quality design and uncompromising claim. A perforated trim panel covers the air vent; it moves down as soon as the air conditioning is set higher. The newly designed flat shift‑by‑wire selector lever for the eight-speed tiptronic is smoothly integrated in the centre console.
The elegant design architecture of the Audi prologue Avant show car blends in with a game-changing, new display and control concept enabling digital interaction between the driver and his passengers. Across its full width, the front of the dashboard is designed as a display surface which integrates three touch displays.
Large aluminium frames surround the two driver-faced displays left and right of the steering wheel. The left one serves to control the assist functions, the right one is for multimedia management.
The front passenger faces a widescreen display that is integrated into the full surface of the instrument panel; it is used to configure entertainment features individually and conveniently. With a wiping movement, the front passenger can send media content such as music playlists to the right driver display or navigation data to the Audi virtual cockpit behind the steering wheel.
On the console of the centre tunnel, there is another display for text entry, air conditioning and infotainment designed for the driver. It consists primarily of an extremely thin, bendable OLED film (OLED: organic light emitting diodes), and it displays extremely sharp images that are rich in contrast. When inactive, the OLED display is in a flat retracted position; as soon as the vehicle is started, it moves up at an angle. The curved display ensures a constant ergonomic distance to the driver’s hand, their wrist calmly resting on the eight-speed tiptronic selector lever.
Within the driver’s field of view lies the Audi virtual cockpit future. High-resolution displays and three mirrors generate a virtual visual stage with three levels. In the navigation view, for instance, the first level presents information that is important for driving; levels two and three generate the depth effect in the cockpit. Thanks to this staggered approach, information is structured better and is easier to grasp. According to driving style, content and colours will change in the Audi virtual cockpit future, for instance, when the display changes to sport mode.