With a familiar name, cheeky looks, generous equipment and a level of quality that confounds at a sub-£8k entry price, the new Vauxhall VIVA arrives in showrooms next month, just four months after its Geneva Show debut.
VIVA joins Vauxhall’s growing small-car family, which already includes ADAM and Corsa, but is clearly defined from these models by its value, functionality, range and dimensions.
VIVA will appeal to customers looking for value for money, but who are not prepared to compromise on quality. And unlike many of its rivals, VIVA can accommodate up to five people and has the convenience of five doors.
With a 90:10 retail/fleet split, sales are predicted to be heavily weighted towards private buyers. With this in mind, VIVA will be available on highly-competitive personal contract purchase (PCP) plans for retail customers.
Competing in the A-segment, VIVA’s rivals include the Hyundai i10, Volkswagen Up, Toyota Aygo, Peugeot 108 and Citroen C1.
With a name that pays homage to Vauxhall’s original Viva made from 1963 to 1979, the all-new VIVA shares the original’s philosophy of clean lines, durability and practicality. It is designed for modern, everyday life and at 3.68 metres long is practical and spacious providing more than enough room for up to five people.
VIVA is the latest model in the range to display Vauxhall’s sculptured, precise design philosophy. Three strong feature lines swoop down the sides with the signature ‘blade’, seen previously on Insignia and GTC amongst others, slicing through the doors. The two others run through the front and rear door handles. The VIVA’s front end features a distinctive winged chrome bar that presents the Griffin badge.
Large headlights and taillights add to the vibrant appearance, creating an overall design that shows exceptional attention to detail for a vehicle in this class.
VIVA is available in ten exterior paint colours with a variety of 15- to 16-inch wheels.
Arrives in showrooms next month priced from £7,995
