The all-new Volkswagen PHIDEON luxury saloon is making its global debut at the Geneva Motor Show.
This innovative and luxurious four-door car is positioned above the Passat and the Magotan, which is available in China, and thus in the premium segment. The elegant new five-metre saloon will be launched on the Chinese market in the third quarter of this year. With the debut of the PHIDEON, which was developed and designed in Germany, Volkswagen is adding a crucial pillar to its model range. When designing this car, Volkswagen made use of the technical expertise of its Chinese partner, SAIC Volkswagen. Particularly its extensive experience when it comes to the wishes and requirements of customers went into the creation of this premium saloon. SAIC Volkswagen will also manufacture the new model. The PHIDEON also sees the debut of the new “face” of Volkswagen’s luxury saloons. Klaus Bischoff, Head of Design Volkswagen Brand: “The new PHIDEON, with its equally powerful and charismatic front end, its flowing and yet precisely drawn lines and the exceedingly dynamic proportions, exudes highest presence and superiority, while the PHIDEON’s progressive design corresponds to the high level of its technical innovations. Thus this avant-garde model, designed in Europe for our style-conscious Chinese customers, was born.” Volkswagen’s design team is proud of the fact that it was possible to derive the PHIDEON almost directly from the breath-taking C Coupé GTE concept car, which was presented at Auto Shanghai in 2015, with only minor changes. From a technical perspective, the PHIDEON is the first Volkswagen to be based on the Modular Longitudinal Matrix (MLB). Its name – PHIDEON – is a construct standing for elegance and reliability, and phonetically and symbolically evokes Fides, the Roman goddess of fidelity.
The PHIDEON is 5.05 metres long, 1.87 metres wide and 1.48 metres high. Between the extremely short front and rear overhangs for a car of this size is a long wheelbase of over three metres, which give this saloon car particularly sporty proportions. The eye-catching long bonnet gives the car style and lends it sovereign “prestigious dimensions”. This design terminology describes the distance between the front door reveal and the centre of the front axle. The greater this distance, the longer the bonnet can be without needing to extend the front overhang. This means that a long bonnet combined with a short front overhang results in an especially powerful and elegant premium class design. In combination with the elongated cabin, this results in an inimitably powerful and simultaneously elegant, flowing layout of the PHIDEON.
Apart from the sharp contours of the bonnet, the front is characterised by the wide and comparatively high radiator grille consisting of four chrome bars, with two of the chrome-plated crossbars framing the dual LED headlights integrated in the three-dimensional architecture of the radiator grille; the bold unit consisting of the grille, headlights and LED daytime running lights forms the “face” of the PHIDEON. This design DNA will also be found in the brand’s future high-end saloons. The exclusive overall impression of the PHIDEON is rounded off by a wrap-around chrome border, which elegantly finishes the lower section sloping down towards the rear.
The PHIDEON was designed as a sporty five-seater, on the one hand appealing to dedicated self-drivers, while on the other hand being perfectly suited for use as a chauffeur-driven limousine with its generous spaciousness. The interior is thus both sporty and elegant. The dashboard and the interior architecture are designed to focus on the technical design and driving dynamics in the cockpit. The luxurious seats (in the front and rear passenger compartments) can be electrically adjusted in several directions, including individual settings for the ergonomically curved sides, and have integrated seat ventilation and heating as well as a massage function. The design team created a relaxed lounge atmosphere. The atmosphere inside the car is also made more pleasant by a wrap-around ambient light strip that can switch between three different colours.
